PR, Translation, Presenting & Events
Support for games and studios that want to reach players and press, especially in Brazil and Latin America: press relations, translation and localization, presenting and hosting, and event planning.
PR and press relations
We help games and studios get in front of the right outlets and creators, with a focus on Brazil and Latin America.
- Press and creator outreach in Portuguese, Spanish and English
- Press releases and press kits adapted for the region
- Announcement and launch planning
- Coordination of review keys, previews and interviews
Price:
- Monthly PR retainer: US$3,500 per month
- Launch campaign: from US$5,000
Translation and localization
Direct translation and localization of game text and marketing materials, done by people who play and write about games.
- Translation between English, Portuguese and Spanish
- Brazilian Portuguese (PT-BR) localization review
- Store pages, trailers, press materials and in-game text
- Checks for tone, terminology and cultural fit
Price:
- Portuguese or Spanish: US$0.12 per word
- Chinese or Korean: US$0.16 per word
- Minimum per project: US$150
- Language testing (LQA): US$45 per hour
Presenting and hosting
On-stage and on-stream presenting for showcases, panels and launches.
- Hosting showcases, panels and live streams
- Interviews with developers and guests
- Presenting in Portuguese, Spanish or English
Price:
- Presenting or hosting: US$1,500 per day
Event planning
Planning and running game events, from a single booth to a full showcase.
- Showcases and indie game exhibitions
- Booths at fairs and conventions
- Launch events and press events
- Schedule, logistics and press coordination
Price:
- 15% of the event budget, minimum US$3,000
Client case: AI 3D tool at Brasil Game Show 2026
An international AI company that generates 3D models exhibited at BGS 2026 for the first time. Its PR agency wanted dedicated, original articles from Brazilian outlets within a week of the show, excluding outlets that had already covered the brand.
- Mapped Brazilian games, tech and geek outlets that had not yet covered the brand, checked against the agency's list of booth visitors
- Pitches by angle: indie development, 3D printing, AI tools and hands-on use of the product
- Outreach and follow-ups in Portuguese
- Result: two dedicated Portuguese-language articles, published before the deadline and approved by the client
About pricing
Prices are starting points in US dollars. The final quote depends on scope, dates and travel, and we confirm it in writing before any work starts.
Related coverage on SavePoint
The team
- Hélio Xavier (Founder): A Digital Games graduate from Universidade Fumec, he has been writing for gaming sites and forums since 1998. Before that, he helped out at video game rental shops in the early '90s.
- Maximilian (Max) Xavier (Co-Founder): Has worked with Spotify, Binance and Amazon Prime Video, improving their products. Founder of SavePoint.
- André Silva: Over 12 years of experience in network and server infrastructure support and user support. I got into video games when Atari and NES clones were being sold in Brazil.